We know what you’re thinking: how does bookkeeping mean more sales for your business?
The answer might surprise you!
We’ve talked at length about how small business owners need a certified bookkeeper in Melbourne to help them make the best financial decisions.
One lesser-known benefit is how they can boost your sales.
Professional bookkeeping helps you make sales through...
We’ve talked before about the importance of cash flow. And central to maintaining positive cash flow is staying on top of your costs.
How many times have you found yourself in a position where your cash flow isn’t looking great?
Did you have to resort to bumping up prices?
Or worse, resorting to cheaper, lower-quality suppliers?
While they may help with your cash flow problems in the short-term, decisions like this can lead to you losing sales in the long-term.
By helping you avoid cash flow problems entirely, professional bookkeeping means you’ll never find yourself in that situation to begin with, helping you retain sales long-term!
Keeping staff costs low
Bringing on a dedicated bookkeeper of your own can be expensive.
You’ll have to pay a competitive salary, superannuation, computer equipment… the list goes on.
This can indirectly affect your sales by forcing you to raise prices - not an attractive prospect, especially if your business model depends on winning the price war!
Luckily, professional bookkeeping services offer all the services of an in-house bookkeeper without the associated expense.
At Maximum Business Solutions for example, we offer a range of small business bookkeeping packages tailored for businesses of different sizes, as well as a bespoke combination of services.
All of this gives you the benefits of dedicated bookkeeping without the need to raise prices.
Helping you identify your most profitable products
A bookkeeper works with the numbers. They track everything, from revenues, to costs, to tax… the list goes on.
This gives them a pretty thorough perspective of what different products and services cost. Armed with this knowledge, they can help you decide which products services you should prioritise!
For example, let’s say you’re a plumber.
Your gut might tell you that renovation jobs might be the most profitable due to their high margins.
However, your bookkeeper might point out that emergency jobs like unblocking drains are more lucrative thanks to their volume and the higher premium you can charge based on time of day.
Additionally, they might point out that certain products or jobs are paid for on cash rather than credit. If you’re having cash flow issues, pushing these can be a good idea.
All of this helps you make sales and push services that are more profitable and better for your business.
By saving you time
Let’s not beat around the bush: bookkeeping can be a time-consuming process.
As a small business owner, you’re on a tight schedule - you don’t have time to go through the numbers yourself.
In many businesses, potential clients deal directly with you, the owner. They come straight to you for quotes, specs and information.
And if you’re busy doing bookkeeping, you can’t exactly look after these other responsibilities!
That time could be much better spent on making sales. And that’s exactly what your bookkeeper gives you.
- User-friendly interfaces
- Automated transactions
- Access from any internet-enabled device
And that means more time to do what you do best: making sales.
Boost your sales by getting in touch with a bookkeeper in Melbourne today!
It mightn’t be the first thing that crosses your mind. But believe it or not, your bookkeeper can influence sales, even if it’s in a roundabout way.
Looking for ways to increase sales? You can start by hiring a professional bookkeeper in Melbourne.
Maximum Business Solutions takes the stress of small business bookkeeping off your hands.
We guarantee smart bookkeeping, cleaner accounts and better business transparency, all of which cut costs and save you time.
Our experienced bookkeepers also provide qualified advice about where you can take your business. We can help you decide where to focus your business to maximise growth.